Marketing stp strategies of rexona
5 steps for part 2 (marketing and strategy) deodorant/ antiperspirant price is at par with competitors but rexona.
Deodorant brand rexona is aiming to deepen its relationship with customers by jon mccarthy, unilever marketing director deodorants and male it is not the first time rexona has embarked on a branded content strategy. Contents 1 abstracts 2 objectives of the study 3 methodology 4 introduction 5 analysis of the marketing strategies 51segmentation 52targeting 53.
The strategy of rexona is to be affordable for everyone, that is the reason why they are trying to reach people in low-income markets.
- By : muhammad fikri, stp, mbacorporate credit analyst pt bank negara in building strong character brand such as dove, sunsilk, rexona and lux all strategies executed by unilever for competing in foreign market.
Market segmentation creates a more efficient marketing strategy by offering a personalized customer experience. Today, segmentation, targeting and positioning (stp) is a familiar strategic approach in modern marketing it is one of the most commonly.Download marketing stp strategies of rexona